The site notifies customers about the deals they might be interested in through regular emails. Groupon Business Model: How daily deals websites work?īack in 2008, now ousted co-founder of Groupon, Andrew Mason came up with an innovative idea of gathering all the deals available in a local market and putting them online for better leverage. This post shares the essential insights that we gathered about the business model and script features for launching pro daily deals platforms.

Plus a report from September 2014 says that the site gets over 30 million unique monthly visitors.Īwed by Groupon’s success, FATbit team has developed an advanced Groupon clone called YoDeals after thoroughly studying the script features of Groupon and its direct competitors, LivingSocial and Yipit. Groupon today has presence in 40+ countries, with a very strong hold in US and Canadian markets. With such hugely discounted deals, no doubt Groupon’s business gained global popularity. Through Groupon, people can get up to 90% discount on their purchase. Since 2008, this daily deal website is helping people across the globe discover and purchase best local deals. What are the odds of never missing a good deal or a huge discount available in your town? Well, with Groupon, you have pretty good ones.

Groupon merchant services